Contents\\\\r\\\\n\\\\r\\\\nx\\\\r\\\\nCommunication Strategy\\\\r\\\\nThe Co-Branding Phenomenon in Fashion Brands: An Approach\\\\r\\\\nto the Perception of Spanish Consumers 111\\\\r\\\\nCarlos Checa, Patricia SanMiguel, Marta Torregrosa, and Cristina\\\\r\\\\nSánchez-Blanco\\\\r\\\\nExploring Video Podcasting in Fashion Branding: A Comparative\\\\r\\\\nStudy of Chanel and Nude Project 125\…