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Tourism Marketing

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Bab 1 : Pengantar Pemasaran Pariwisata\\r\\nBab 2 : Prinsip-Prinsip Pemasaran Pariwisata\\r\\nBab 3 : Analisis Situasi\\r\\nBab 4 : Riset Pasar dan Pemasaran\\r\\nBab 5 : Perilaku Konsumen\\r\\nBab 6 : Segmenting, Targeting, dan Positioning\\r\\nBab 7 : Marketing Mix\\r\\nBab 8 : Integrated Marketing Communication\\r\\nBab 9 : ICT dalam Pemasaran Pariwisata\\r\\nBab 10 : Fungsi POAC dalam Pemasaran Pariwisata

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Availability

Detail Information

Series Title

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Call Number

338.479 1 Dia t

Publisher

Medan : Yayasan Kita Menulis., 2020

Collation

xiv; 196 hlm; 16 x 23 cm

Language

Indonesia

ISBN/ISSN

978-623-7645-89-4

Classification

338.479 1

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Pariwisata
Pemasaran Pariwisata
Industri Pariwisata

Specific Detail Info

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Statement of Responsibility

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